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Caesar’s Coin, 21st Century Edition

Amid the $Libra case, a striking detail has emerged: a plan to mint coins bearing the image of Argentine President Javier Milei.

Not a minor anecdote, but a powerful symbol—power seeking to imprint itself onto value.

From ancient Greece to Rome, money has always been political.
It first represented the community; later, the ruler.

Rome offers a clear lesson: when a currency loses substance, propaganda increases.
The denarius was gradually debased… while imperial imagery grew stronger.

Today, the logic remains unchanged.
When value relies on narrative, trust becomes fragile.

Money is neither metal nor paper: it is credibility.
And once lost, no image can restore it.

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